WORK EXPERIENCE

 

Marketing Intern / Spring Meadow Nursery / Grand Haven, MI—May 2019-Nov. 2019

• Composed trade advertisements, press releases, social media posts, and newsletters

• Branded two plant varieties, Wee Bit Giddy and Wee Bit Grumpy, for Proven Winners® ColorChoice®

• Completed web administration, SEO, video production, and event preparation

 

Social Media Writer / Bloom Social, LLC / Grand Rapids, MI—May 2019-Present

• Managed and wrote 350 posts for the Holiday Bar’s Facebook page

 

Crew Member / Emagine Entertainment / Rochester Hills, MI—2017-2019

• Assisted customers in box office concessions, usher, and auditorium monitor positions

• Earned Employee of the Month for exceptional customer service

 

Sandwich Artist / Subway / Rochester Hills, MI—2014-2016

• Promoted from Junior to Senior Sandwich Artist due to notable customer service and performance

 

EXTRACURRICULAR

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Copywriting Director and Co-Events Chair / Advertising Club / Grand Valley State University—August 2019-May 2020

• Wrote, edited, and published 15 blogs on the Ad Club’s WordPress site

• Produced promotional copy for Facebook, Twitter, and Instagram posts and flyers around campus

• Organized Creative Crawl event by contacting advertising professionals for agency tours

 

Integrated Promotions Director / Copywriting Tribe / AAF National Student Advertising Competition / Grand Valley State University—August 2019-June 2020

• Awarded fourth place in the country out of 102 universities

• Led a group of five students in producing promotions for the client of the competition

• Researched client’s industry to exceed objectives

• Wrote copy for 16 tactics for advertising campaign

• Collaborated with copywriting tribe to write copy for 20 page plans book

 

Copywriter / CD Exchange / Grand Rapids, MI—Spring 2018

• Crafted copy for social media, print, and outdoor tactics based on strategy

• Created a campaign for professor’s client to justify promoting their brand on social media

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Greenhouse Futures Participant / GTB / Remote—June 2020-Present

• 6-week virtual learning program for career enrichment and professional development

 

WPP NextGen Leader / WPP / Remote—June 2020-Present

• 10-week virtual learning program for early career talent to experience WPP culture, connect with WPP leaders, and learn the business

 

EDUCATION
 

Grand Valley State University / Allendale, MI – Communications Major / Advertising and PR Minor—2016-2020

• 3.8 GPA

• Dean’s List for 6 semester

 

SKILLS

 

• Experienced in Facebook, Twitter Instagram, LinkedIn, Wordpress, Slack, Wix, Hootsuite, Trello

• Certified on Hootsuite, Google Analytics, Hubspot