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this is me

People call me Griffin. 

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Others call me Gryffindor. I'm hoping you can come up with something more original in the future.

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For a little about me, I like writing ads.

 

For a lot about me, I like writing great ads. 

 

Any more info and I think we both know we’d be wasting each other’s time. The document with accomplishments is below—also known as a resume.
 

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RELEVANT WORK EXPERIENCE
Razorfish / Copywriter / Detroit, MI—November 2021-Present
•    Wrote web, social and email copy for Ram Trucks, Jeep, FIAT, Alfa Romeo, Chrysler and Dodge
•    Created social copy for Zepbound

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TMV Group / Freelance Copywriter / Milford, MI—November 2020-November 2021
•    Wrote social, OLA, OLV, blogs and email copy for Faygo, Old Nation Brewing, RIP IT Energy Fuel, AEPC Health, Everfresh, Clear Fruit, OMPT Specialists, Paragon and M^Powered Baseball
•    Created and shot TikToks for RIP IT Energy Fuel
 
Bloom Social, LLC / Copywriter / Grand Rapids, MI—May 2019-April 2020
•    Wrote 400 Facebook, Instagram and Twitter posts for Holiday Bar and Animalopes accounts
 
Spring Meadow Nursery / Marketing Intern / Grand Haven, MI—May 2019-November 2019
•    Composed trade advertisements, press releases, social media posts and newsletters
•    Branded two plant varieties, Wee Bit Giddy and Wee Bit Grumpy, for Proven Winners ColorChoice
 
GTB / Greenhouse Futures Participant / Remote—July 2020-August 2020
•    1 of 20 participants in a 6-week virtual learning program for career enrichment and professional development
 
WPP / WPP NextGen Leader / Remote—June 2020-August 2020
•    Participated in a 10-week virtual learning program for early career talent to experience WPP culture, connect with WPP leaders, and learn the business

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CD Exchange / Copywriter / Grand Rapids, MI—Spring 2018
•    Crafted copy for social media, print, and outdoor tactics based on strategy

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 AWARDS
•    Best Retail Online Video — "All In," All Balls Racing Group—May 2023
•    Best Social Media Campaign — "Devour the Night," Tiger Lights—May 2023
•    Gold Addy for Video — "Happy Complaining," Adobe—February 2021
•    Fourth Place in the Nation for Adobe Advertising Campaign — “Your Campaign Copilot,” Adobe—June 2020
   
EDUCATION
Grand Valley State University / Allendale, MI – Communications Major / Advertising and PR Minor—2016-2020
•    3.8 GPA
•    Dean’s List for 7 semesters

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EXTRACURRICULARS
AAF National Student Advertising Competition / Integrated Promotions Director / Grand Valley State University—August 2019-June 2020
•    Awarded fourth place in the country out of 102 universities
•    Led a group of five students in producing promotions for the client of the competition
•    Wrote copy for 16 tactics

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GVSU Advertising Club / Copywriting Director and Co-Events Chair / Grand Valley State University—August 2019-May 2020
•    Wrote, edited, and published 15 blogs on the Ad Club’s WordPress site
•    Produced promotional copy for Facebook, Twitter and Instagram posts and flyers around campus
•    Organized Creative Crawl event by contacting advertising professionals for agency tours
 
SKILLS
•    Experienced in Facebook, Twitter, Instagram, LinkedIn, Wordpress, Slack, Wix, Hootsuite and Trello
•    Comfortable using Adobe Photoshop and Adobe XD

 

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